Innovation starts with the business
The connected challenges of scaling a real-estate mega team: brand, agent development, marketing, lead management and accountability. Why the business problem should shape the technology.
Speaking & conversations
Bring the room
into the possibility.
Conversations about invention, the ideas behind the platforms, and a career spent bringing vision to reality.
The perspective
Innovator.
Educator.
Conversation starter.
Steve’s experience connects the work of creating technology with teaching, publishing and bringing the industry together.
He has taught at UCLA Extension and the American Film Institute, co-authored Leveraging Your Links with Allan Dalton, and hosted the Real Estate Marketing Summit at the Hotel del Coronado.
Conversation starters
Four ways
into the story.
A starting point for a founder interview, moderated discussion or tailored talk. The final session should reflect the audience and the real stories Steve wants to share.
Bring vision to reality
What it means to be motivated by doubt. A conversation about imagining what could exist, then taking on the challenge of making it real.
The open-house system that started it
Expired listings, host questionnaires and a custom CRM developed with his father. A firsthand account of how running a real-estate operation led Steve toward a career developing systems.
The idea behind the ecosystem
Why TheGenie is a collection of innovations rather than a single product—and where it fits in the broader iStrategy story.
Start with the audience